Siti Foods, with 20 years of sales and marketing expertise, holds a unique position in the Iraqi market.
During this period, we have acquired exclusive distribution rights for various well-known brands as well as
our own brands, and for nearly 10 years we have been ranked number one in Iraq in terms of revenue.

Our Marketing Strategies and Tools

We use effective marketing strategies and tools to help selected brands achieve market-leader positions
in Iraq. Across the country, we implement various methods and campaigns to increase brand awareness and
consumer loyalty.

• Procurement and Logistics: Our procurement team and logistics facilities located in
  Istanbul, Türkiye ensure seamless operations. This enables us to deliver our products quickly and
  reliably to the Iraqi market.
• Sales Team: Our sales team works continuously in the field to increase shelf
  visibility and regularly monitor our products. This ensures that our products are always placed where
  consumers can easily access them.

Sustainable Promotions and Advertising Strategies

We develop sustainable promotional and advertising strategies for our customers. In this context:

• Secondary Displays and Announcements: We use secondary displays and announcements to
  increase shelf visibility and draw more attention to our products.
• Tasting Panels: As part of our annual budget plan, we organize tasting panels for key
  customers to showcase the quality and taste of our products.
• Billboards: We regularly utilize billboards to increase brand recognition. These
  boards are strategically placed to reach a broad audience.
• Online Commercial Videos: Commercial videos for Torku products are released in waves
  on online platforms at certain times of the year. This allows us to reach a large audience digitally and
  promote our brand effectively.

Market Leadership and Revenue Success

As Siti Foods, we take pride in the achievements we have gained in the Iraqi market. For nearly 10 years,
we have held the market-leader position in revenue, reaching the highest sales figures in the region. This
success has been made possible through effective marketing strategies, high-quality products, and a strong
customer-focused approach.

Future Plans

To further strengthen our solid position in the Iraqi market, we continuously develop new strategies and
make new investments. Our goal is to increase customer satisfaction, expand our market share, and offer
consumers the best service with innovative products. With our leadership in the Iraqi market and our
effective marketing strategies, Siti Foods aims to reach more consumers every day and continue increasing
our market share. We remain committed to strengthening our presence in Iraq with high-quality products and
a customer-centric service mentality.